Paste Cohort Data
Unknown Format
Tip: Paste data in any format. The parser will auto-detect JSON, CSV (comma-separated), TSV (tab-separated from Excel), or free-form text with
D7, D30, etc. patterns.
No Analysis Yet
Paste cohort data in the Data Input tab and run analysis to see ROAS projections.
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Avg D365 ROAS
Projected terminal
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Est. Payback Day
When ROAS = 1.0x
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Mature Cohorts
90+ days of data
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Total Cohorts
All networks
ROAS Projection Curves
Cohort Projections
| Cohort | Network | Spend | D7 | D30 | D60 | D90 | D180 | D365 | Confidence |
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No Retention Data
Include retention metrics (d1_retention, d7_retention, etc.) in your data to see retention analysis.
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Avg D1 Retention
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Avg D7 Retention
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Avg D30 Retention
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Floor Retention
Projected asymptote
Retention Decay Curves
Fitted Power Law Parameters
| Network | Alpha (α) | Beta (β) | Floor | R² | D365 Projected |
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No Divergence Alerts
Divergence detection requires both ROAS and retention data. Run analysis with complete metrics to detect monetization gaps.
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P0 Critical
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P1 High
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P2 Medium
$0
Est. Revenue Impact
Divergence Alerts
Export Analysis